It seems more often than not, video game companies are warming up to the idea of approaching established directors to create live actions short films based on their games as part of their viral marketing campaign. We already seen this trend before when Microsoft tapped Neill Blomkamp (District 9) to direct a trilogy of Halo live action short in 2007 and this year, Ubisoft has tapped Hervé de Crécy and François Alaux (Logorama) to direct a short based on Tom Clancy's Ghost Recon: Future Soldier. Yesterday, Microsoft has premiere the extended version of Birth of a Spartan to promote the upcoming first-person shooter game Halo: Reach. Its directed by multi-award winning commercials director Noam Murro (Smart People).
The highly classified bio-augmentation procedure is a Spartan candidate's final and most difficult ordeal before joining the ranks of the legendary soldiers. The dramatic interpretation of Carter's rebirth as a Spartan embodies the themes of courage, sacrifice and honor in Halo: Reach and gives viewers a unique look into the origins of a central character in the upcoming blockbuster game.You'll find the extended version of the short embedded below.
Awesome.
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